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In 2019, the entire world is located within the small screens of people’s electronics. This means that the best way

Microtargeting Tips for Startup Business Success

It was not that long ago that marketing was a blunt instrument. Millions of direct marketing messages flooded mailboxes from

Amazon is becoming the world’s go-to place for purchasing goods. According to a survey done by BloomReach, more than 55%

When you start a new business, you have a lot to think about. Marketing and advertising are two of the

So you’re looking to make a bit of extra cash, are you? We’re guessing that’s why you’re an entrepreneur looking for

A sales value chain is a set of business processes and activities that add value to a line of products

The new recruits that you hired are sitting in a room, facing a screen. The instructor is literally reading out

A survey conducted in 2017 by Planview revealed that 49% of companies witnessed a project fail. At this rate, businesses

A new survey into the buying habits of UK shoppers has revealed just how important branding is. If you want

A company is known by the way it presents itself to the public, partners and even competition. A corporate identity