Before we have a look at some expert on page SEO tips for local businesses, it is important before going into that that you know what the difference between on-page and off-page SEO is, as well as what SEO is itself! SEO is short for search engine optimisation – search engine optimisation is the act of making a website more visible to search engines and therefore potential customers. There are a number of different types of SEO, including on-page and off-page. If you have an interest in SEO – make sure you speak to a Billet SEO Expert!
Search engine optimisation is an extremely important process for ensuring that your business’s website gets the correct, and the best visitors. Without going into any more detail on search engine optimization, will going to take a quick look at how on page and off page search engine optimisation differ from one another. We will then go into some expert on page SEO tips that you can apply to your local business, once you are informed and know exactly what on-page and off-page SEO exist to do!
Off-page SEO
Off-page search engine optimisation encompasses what you can do out with the realms of your business’s website in order to ensure that it is ranked as highly and as relevantly as it can be. This includes marketing your business on social media, as well as building links. Off-page search engine optimisation is an extremely important process for any business that wishes to appear highly in search results to their potential customers.
Off-page search engine optimisation is an extremely detailed process and can refer to a number of practices which one could undertake in order to have their website rank well on search engines. However, that’s not the purpose of this article! Let’s take a look at on page SEO, and 5 of the best expert tips that you can use for on page search engine optimisation to benefit your business.
On-page SEO
On-page SEO is quite different to off page search engine optimisation. It encompasses what you can do to the website of your business in order to make sure that it is in the best possible condition to be recognised by search engines. Here are five of the best SEO tips you can implement to make sure that your website is in the best place it can be.
- The titles on your pages – make absolutely sure that all of the titles for anything on any of your web pages are correct, and that they are optimised with the keywords that one might search for when looking for your business in mind.
- Make sure that your website is well structured, and is as user-friendly as possible.
- Make sure that your website has been optimised for use on many platforms, including mobile devices.
- Make sure that your URL’s for each page of your website are well structured and that their titles make sense with regard to what the content of that page is.
- Extremely importantly – content! It is vital that your website is always updated with brand new and relevant content for visitors of your site to read, and for search engines to recognise.
Ensure that your business’s website gets the correct, and the best visitors with the correct SEO designs. These SEO tips are the help you need.
