What Is MailMark?
Mail delivery has come a long way in the 500 years since Henry VIII created the Royal Mail in 1516. From stamps to postcodes to mail automation, improved mail technology has served to drive business and transform communications around the world. 2014 marks the arrival of MailMark, a new 2-D barcode technology designed to improve mail tracking and delivery, as well as offer unbeatable value for customers.
The result of a £70 million investment by Royal Mail, MailMark employs the latest optical technology and digital reporting methods so that mail can be permanently tracked by customers and its delivery guaranteed on time, all the time.
So what will MailMark mean for your business?
Better Value
If you’re a business currently using a franking machine, you’ll know how important it is to keep up with tariff changes. Last year alone over £2 million was collected from businesses in surcharges as a result of incorrect pricing. MailMark’s new automated tariff updates mean customers will always be able to make the right choice instantly, saving time and money. MailMark is guaranteed to offer the best value tariff for all users of franking machines.
Enhanced Tracking
Using MailMark’s brand-new digital reporting technology, customers will be able to track the progress of mail accurately from consignment to final delivery. Whatever your sector and whatever your business postage requirements – from appointment confirmations to school, job or mortgage applications, and much more besides – you can be assured that your most important business documents will reach their destination on time.
Improved Responses
As part of its new service, MailMark will offer a new Business Reply that you can frank and mail along with the contents of your letter. This will provide added convenience for your customers and ensure you receive a greater return of replies, generating more profits for you in turn.
Better Connectivity
All franking machines that use MailMark technology will be able to connect using LAN, greatly speeding up the process and freeing up customers’ existing analogue lines.
More Professional Image
MailMark customers can easily add their own company logo, together with a return address, using any franking machine compatible with MailMark technology. This will enable you to present the most professional business image to your own customers.
Online Reports
Online mail reports will allow you to keep track of exactly how much you are spending on postage, using real time information. Using MailMark Analytics, you’ll be able to maximize the performance and value you get from your business mail by making adjustments accordingly.
Easy to Switch
The MailMark customer onboarding team will work alongside your in-house team to get your mailing house, printer or in-house resource fully enabled to use Mailmark’s technology. With our assistance, you’ll experience the benefits of greater cost performance, enhanced tracking and detailed reporting without delay.
All Businesses Can Benefit
Whether your business mail requirements include large letter formats, publishing or advertising mail, MailMark can provide immediate cost and performance benefits. MailMark can be used with Advertising Mail, Sustainable Advertising Mail, Publishing Mail, Business Mail 1st Class and Business Mail. In addition, MailMark is fully compatible with machinable Letter and Large Letter formats.
MailMark is guaranteed to deliver better results for your business so find out more today.
Article by The Mailing Room
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