The business world is ever changing; with the invention of the internet, businesses have taken on an entirely new dynamic, and now with emerging technology such as artificial intelligence and virtual & augmented reality, the business world is sure to undergo more changes in the near future. Does your business have the tools needed to grow in the ever changing world? Here are 5 tech tools that will help you grow your business.
A Solid Conference Calling Platform
Whether you’re a large corporation, or a small business, you’ll need conference call services at some point in your business venture. Planning projects, ensuring cooperation, and pitching new ideas are just a few things you may need to discuss over a conference call. What kind of platform do you need for such calls? Do you need specialized tech tools?
You need a reliable connection service to ensure your call stays connected and your audio is crisp and clear, no matter where you or your teammates are calling from. After all, you may have employees or team members from all over the globe. And having the right calling service can mean the difference between an effective phone call and a blunder.
Make sure your service provider is highly rated and provides a high quality connection and audio quality. Sites such as conferencecalling.com can offer all of your business’ conference call needs in one place. With global reach, experienced staff and operators, and a variety of call options, your needs are sure to be met.
Mobile Apps
A large portion of modern life is spent in front of an electronic device of some sort; more specifically a smartphone. Smart phones have overtaken every aspect of our personal lives, including how we interact with people, how we date and find love, how we shop and make buying decisions, and even how we navigate. Businesses are inextricably interwoven with smartphones, and to ensure maximum success, a mobile app may be your best bet.
A mobile app gives you all the advantages of a website, but in a hand held platform. Through your app you can offer products, allow customers to place orders, circulate newsletters and other promotional materials, and even allow feedback directly from your customer base. Just about every major business from Amazon to Facebook and everything in between has some form of an app. Without it, you put your business at a serious disadvantage.
To begin building an app, you’ll need to find and hire an app designer. Be sure to be clear with what you want your users to get from your app. Will it be more promotional based, or is it focused more on getting customers to make purchases on it? These factors, and others, can drastically change what sort of app your business needs.
Cloud Storage
As the digital world becomes more and more prevalent, the need for further storage space continues to grow. Hard drives and physical storage servers can be expensive and risky, thus making way for the growing market of cloud storage. Cloud storage allows you to store information on the “cloud” which is essentially a server run by another company.
Google, iCloud, Amazon, and many others offer these services. This can give your company greater flexibility and security for information, help eliminate costly servers and the need for physical hard drives, allowing capital to be put into marketing and other business materials.
Be sure to shop around for the best deal on cloud storage; many companies offer discounts to businesses that generally aren’t available to individuals. Your price will always depend on how much space your company needs.
Productivity Apps and Planners
Among the recent technology emergents, productivity apps have stood out as a highly valuable asset for any growing business. These apps ensure that all team members are on the same page with their work and goals, providing helpful resources to help your business run at its highest efficiency level.
These apps contain a variety of helpful tech tools, such as:
- Timers and to do lists
- Calendars
- Reminders
- Paperless documents
- Grammar and spell checking software
- Appointment setting
- Goal Setting
Productivity apps are tech tools that act like lubricant on the gears of your business, helping things run smoothly and efficiently, and thus growing your potential and output.
Digital Advertising
Digital advertising has all but replaced traditional advertising through newspapers, magazines, and TV ads. You see ads every time you’re online, and in fact some ads contain specific algorithms based on your search history. As a business, you can take advantage of these factors to provide specific, customer based advertising to hit your target market more efficiently.
Some sites such as Google, offer a free version of this software, while others require you to pay for a much more in depth advertising campaign. Many advertising apps and websites offer analytics on the results of your advertising campaigns. They’ll provide you with target demographics, number of visits and clicks (and what sources those clicks came from, whether social media platforms or direct searches.
Technology has forever changed the way businesses operate. From the way ads are circulated, to how orders and services are placed. It’s important to remember that the technology market is an ever changing place, and keeping up with these changes can be important to your business’ success. Watch for new platforms (especially with social media), new tech tools and resources emerge each year that can help your business grow to its full potential.
