Startups are like a newly born baby. You have to feed it with proper ideas, marketing, and investments. And at the same time, you can’t afford to spend extra at anything because you have limited investment and that can come to an end if you spend it without caution. The best idea is to keep the costs minimum but never forget about commercial insurance. Often startups ignore insurance, but risk always remains there, and with a new business risk is bigger, so insurance is a good idea. And for best consultation about commercial insurance, you should seek help from KASE Insurance which is one of best Commercial Insurance Broker Toronto.
It is coming back to marketing ideas for a Startup that will suit the initial tight budgets for marketing. Well, I’m against the idea of keeping the marketing budget tight even if it’s a startup. Rater in my opinion a startup needs strong marketing and branding because it’s going to tell the world that something new is here for you to give you something new, some unconventional. But here we are going to tell you the amazing marketing ideas which are best even if you have the old mentality of keeping the marketing budgets tight for startup marketing.
Google My Business
If your business is not on Google My Business, then you can say that your business doesn’t exist. You must enlist your business on Google My Business as your business address gets final. And then optimize the listing well. If you don’t know how to optimize it, leave it for some expert so he may optimize it for better ranking. I started my company, and I invested in optimizing my Google listing, and it was just a few months that I started getting calls from local clients who searched my business on Google My Business.
Attractive Social Media Content
Make your business profiles on social media and post their attractive content. It will enhance the outreach of your brand. People will start to know that there’s some brand with that name. And if some content goes viral, your startup will be famous. Put your logo on every content you post on social media so it may market your company even if some other person publishes it on their walls and timelines.
Video is the most popular content these days. You have plenty of options where you can post videos and get your message delivered. You can post your videos on YouTube, Dailymotion, Vimeo to grab that audience. You can publish teasers or short videos on Facebook, Instagram, Snapchat, WeChat, and even at the stories.
You can’t ignore the power of hashtags, especially when you are using Instagram, Twitter, or LinkedIn. I grabbed some good clients from Instagram just because I used proper hashtags with whatever I posted on Instagram. Instagram automatically suggests the hashtags and also tells you how popular those hashtags are. Use a good number of relevant hashtags to convey your message to your target audience and market your business to them.
Use these free marketing ideas and give your startup a quick boost.