Use Personalised Packaging To Create Loyal Customers-

There are thousands of different ways to buy products online now. That opens up a world of opportunity for your business. You can ship your product through a number of different channels. This really opens up your market. However, this also means that your product can become a little anonymous. When a customer buys through Amazon, Etsy and eBay stores, they don’t always get the personal touch.

Even though you are supplying the product and shipping it, the customer “got it from Amazon”. That’s great because they feel comfortable with that structure. However, you lose out on branding opportunities. You miss out on building loyalty with that customer. Although they bought your product, there is little or no relationship built. You can change all that by taking control of the packaging and branding.

Thanks to cynicalview for the image.

Brand recognition and loyalty

Create a loyal cycle

Follow these tips and you’ll be well on your way to creating a loyal cycle. Delivering the product is not the end of the process. You must continue the process by turning that one-time customer into a repeat customer. Provide a uniquely packaged item and they’ll soon be telling their friends about it. If you’ve reached out with a thank you note or business card, they’ll be online checking you out. You’ve created new customers and promotion. Simple as that.