As you prioritize your product rollout tasks, a mobile app, whether it is “the” product, or an adjunct marketing tool,
Launching a new startup is always a daunting challenge. LinkedIn co-founder Reid Hoffman describes the experience of building a startup
In 2012, retailer J.C. Penney switched from coupon-based promotions and sales to “everyday low prices”. The decision-makers expected sales to
A lot of people want to create a business and they even have the right ideas. But the reality is
It’s important that you go through all the necessary steps and do things right if you’re starting a new business.
Every budding entrepreneur is faced with a dizzying array of choices and uncertainties. You have to make decisions that could have
Technology has the ability to disrupt the marketplace, which is the Holy Grail for any entrepreneur. It means offering a
The entrepreneur who starts off with a goal such as ‘I want to make enough money to manage’ probably won’t
Launching a hospitality company is bound to be both scary and exciting, because there will be many challenges ahead yet