From product discovery to product research culminates in the purchase decision, all such activities happen on a vast scale on
eCommerce has really hit its stride. In Q2 2020, more than $1 in every $5 was spent online, and experts
Marketing is one of the essential sources to intensify the rate of consumers for any business. It is also one
Social media influencers are frequently criticized for being shallow and only concerned with appearance but in reality, many influencers are
The internet is full of posts that promote misconceived notions and false assumptions about brand monitoring tools and strategies. In
If two decades back someone would have predicted that 20 years down the line people would be able to carry
Website content can be found in every nook and cranny, but it’s not everywhere you’ll encounter good quality writing. When
Getting your brand out to clients has always been one of the main challenges of a marketing team. With the
We’ve moved from a mass communication world to a more intimate social environment. Personal recommendations and endorsements from friends, family,
The beauty industry is growing, as people are more informed about the positive benefits of skincare and cosmetics. The rising