Social proof may be a popular marketing buzzword nowadays, but the concept extends way back in our evolutionary past. The
Charisma, or the ‘compelling charm that can inspire devotion in others’, is one of the most useful personality traits to
Why is closing so important? Imagine a couple wants to get married. It won’t happen unless one asks the other
CRM is a powerful tool for startups to efficiently manage their sales cycles, allowing them to store and manage customer
We all love an animated GIF. Even after 28 years, they continue to intrigue and entertain us. Recently, these “digital
Spending glorious summer days indoors at work can be a drag. What’s even worse is seeing your friends’ vacation snaps
Agile is all over the news these days and its use runs far beyond the field of software development. Unfortunately,
Six months ago my partners and I embarked on a journey to build the next big thing. We currently run
A brand is not just for established, global businesses – every business has one but very few know what it
The PR industry has failed to define how to measure its performance for as long as I’ve worked in the